Three rules for guerrilla advertising are:
1. Site Specific
2. Target Specific
3. Timing specific
This example displays the first and the second qualities. Don't you hate the guy who came up with this.
Credit:
Advertising Agency: Rediffusion DY&R, India
Thursday, March 6, 2008
I love escalators 'cause they are not bronken
Posted by Umyot at 6:54 PM
Labels: Guerrilla Advertising
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